Content Is King

When a user types a search phrase in the major search engines, what is that user looking for?? Relevant Content to that search phrase. Content is a major factor in getting Top Search Engine Rankings, and is the main factor in governing sites which are deemed relevant to that chosen search phrase. Lets say a user searches for seo tips, do they want to visit a site with relevant, and plentiful seo tips or do they want to browse through meaningless text and non relevant content. This is why top 10 sites are most relevant, because what is on their pages is what you are looking for.

Having great content is not about typing up huge 3000 word articles. You have to have easy to read pages which gets the information out to the users quickly and easily. This not only causes a loss in your visitors interest, but also decreases your keyword density (discussed later). It is a must to remember, Quality is better than Quantity.

Having relevant and meaningful content also aids in obtaining inbound links. Webmasters are not willing to risk hurting their sites credibility by linking to sites with no purpose. If you can create an interesting site, with quality information, you will obtain visitors, links and you can cross the seo list and be on your way to top Search Engine Rankings. It is very Important to remember that if all search engine results returned advertisements, people would stop searching. Content is King.

Things to remember about page content

• - Content has to be what your target audience is looking for. If you base your site on say a topic such as seo tips, you want your page to have quality content on seo tips, not irrelevant content.
• - Other Webmasters will not link to your site unless you have something to offer to your visitors.
• - Content is not a matter of writing an endless amount of words, it is about keeping it simple and easy to understand.

• Print Version