
Insider
Communications is an expert in maximising clients’ editorial
exposure.
We handle editorial campaigns from inception right through to
completion, complementing our clients’ advertising strategy.
By talking directly to the editors in the clients’ target
press, we enable them to get the most out of their marketing campaigns.
In
addition, we spot opportunities for our clients by anticipating
editors’ demands and requirements and placing our clients
at the head of the queue to offer incisive, thought-provoking
and most importantly, brand-enhancing value to the press.
The
result is a steady, positive momentum that builds behind the client
by developing trust between the editor and the client and the
client and the market.
Insider
clients can be big or small, local or international. No client
is too small or too big. We also provide bespoke services for
individuals looking for the best media coverage (from artists
and actors to singers and bands). Insider Communications has all
the bases covered.
Our
services include…
- Advice
on what news to release to media
-
How to present good news and bad news
- How
to present news for maximum impact
- How
to use news releases to boost your brand
- Best
ways to ensure media coverage
- Leveraging
case studies and success stories to provide compelling copy
- Writing
or help in writing news releases
- Advice
on how to project the personality of the company or individuals
in relations with the media
- Providing
direction on the key events to attend
- Representing
clients in networking opportunities (attending events etc)
- Advice
on hosting potential client events (where to hold events, who
to invite etc)
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