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Right, so you've thought of the perfect product to sell on the Web. But is it really perfect? Run it through this checklist and find out. Check your score to see if you're on to a good thing. Perfect Product Checklist
1. Does your product offer great benefits to your customer, or solve a problem, in a high-quality way?
2. Is yours a unique or niche product with little competition?
3. Can your product be promoted at low-or no-cost?
4. Is there a definite advantage to your product being sold via the Web?
5. Will your customer benefit by buying via the Web?
6. Is your product safe and legal?
7. Is your product free or very cheap to ship?
8. Is there the potential for repeat purchases, or further related products?
9. Will your product be fun for you to web-promote?
10. Could customers pay for your product online?
Check your score now:
0-5 yes answers - forget it! Kill the product now, or look to more traditional offline outlets. It simply won't work on the Internet.
6-8 yes answers - Your product definitely has potential, but needs some work. Could you change the format to make it more web-viable?
9-10 yes answers - Oh boy! Get going now, you have hit on a winner here!Run it through the checklist? Think it's going to work? There's just one more thing to think about now ...How much will people pay for it? Now go on and find out why a high price - or a low price - could mean make-or-break for your product.
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